We’re very excited to bring a new Senior Marketing Executive (North America) into our HQ based in Inchinnan with hybrid working available. As part of the Global Marketing team, you will be dedicated to North America, utilising the marketing mix to drive lead generation, primarily through digital channels, the Senior Marketing Executive (NA) will lead the creation and delivery of marketing solutions for the successful North American business.
You will deliver marketing solutions in the form of measurable marketing campaigns to reach Global Business Objectives, not only within the North American sales function but also within service sales and service delivery teams, aiding the communication of Peak’s brand proposition through our industry leading products and services.
An additional, but vitally important, focus of this role is to own stock control of marketing materials and shipments across North America, working with the local office to ensure events are well stocked, materials are in top condition and logistical deadlines are met.
Your duties will also include:
- Supporting Marketing Manager in delivery of global marketing strategy
- Being the primary point of contact for NA sales team and wider North American business unit needing marketing support
- Measuring and reporting of leads by status, source & campaign including monthly KPI, cost and ROI reporting
- Answering live chat and syndicating customer enquiries to relevant department
- Coordinating all events, including internal sales meetings, in North America
- Working with key internal stakeholders to create captivating user testimony and topical website content for the region
- Leading on market intelligence from North America to help drive and shape regional marketing campaigns based on field information
- Being “Voice of the Customer” in NA region
Ideally you will have demonstrable experience of working in B2B and event coordination. You will have good working knowledge of digital marketing and exceptional communication skills. It would be advantageous if you have either previous line management experience and/or experience of working with CRM systems.
You will also possess:
- Good understanding of brand message and company voice
- Ability to manage busy workflow whilst being highly organised
- Ability to multi-task and interact with many different stakeholders
- Confidence in working at a high tempo
- Self-motivation and ability to adapt to working in team and with own initiative
Our values are structured around our colleagues, our customers and our service, our priority is always on delivering successful outcomes for our customers. At the heart of Peak is a focus on ‘doing the right thing’, it’s an informal approach but one which is well-known and understood throughout our business.
Peak Scientific is a global leader in developing innovative gas generation solutions for analytical laboratories in a wide variety of industries including life sciences, biomedical, pharma, petrochemical and environmental. After over 20 years of sustained growth, Peak is well established as a dominant player in laboratory gas generation - a market which is estimated to be worth over £250m globally, and still growing. With over 20 overseas offices across every continent and over 600 staff globally, Peak is one of Scotland’s manufacturing success stories of the past decade.
We offer a competitive package, a hybrid working policy so you can split working between home and the office, and opportunities to develop within an expanding international company. If you have what it takes to be part of Peak, click APPLY!
Peak Scientific is an equal opportunity employer and values diversity at our company. We welcome applications from all qualified individuals regardless of their religion and beliefs, race, sexual orientation, age, gender identity, disability or any other protected classification.